Our Break Free option is so proving such a success, it even warranted a mention in the Financial Times, under the heading: The modern face of door-to-door sales.
The article stated: “Kleeneze, launched its “Breakfree” structure in January last year after realising that would-be agents were put off by the £80 entry charge – the cost of buying sufficient catalogues to push through letter boxes. By switching to a system whereby agents can be sponsored by an existing distributor, they no longer need a stash of 50 catalogues but can get away with just five, which they use to show clients.
“That’s brought significant volume in,” says Jamie Stewart, managing director of Kleeneze. “So far we have brought in around 8,500 people by this method.”
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